INOTEX 2026 Redesigns Focus on Networking, Experience, and Access for Innovation Ecosystem Stakeholders
According to the Economic Desk of Webangah News Agency, Mojtaba Jabaripour recently outlined the planning and execution strategy for the fifteenth INOTEX 2026 International Innovation and Technology Exhibition during a press conference. He stated that the vision, mission, and objectives of the exhibition have been clearly defined across both exhibition and event segments. Jabaripour emphasized the annual effort to incorporate innovations and improve organizational methods based on past experiences to better achieve the event’s goals.
Jabaripour noted that numerous meetings and comprehensive sessions were held to diagnose issues and review previous events. A central question guiding this redesign was determining the primary audience for the event. Historically, the focus was largely centered on participating startups and technology companies.
However, by addressing the core question of ‘Who are we hosting this event for?’, the organizers sought to incorporate a more complete spectrum of potential attendees. Jabaripour stressed that the audience extends beyond just founders and technologists; it includes various players within the innovation and technology ecosystem, each attending with distinct objectives. He warned that failing to adequately address the needs of all these stakeholders would inherently harm the exhibition’s effectiveness.
In response, the secretariat conducted extensive research, surveying various entities and individuals who participated in previous years. This comprehensive inquiry targeted startups, technology firms, general attendees, and visitors to pinpoint the core values that must be delivered to the audience.
Based on these findings, specific value propositions were developed for visitors. The foremost value proposition for visitors is enhancing networking opportunities and facilitating effective relationship building. The organizers are creating a platform designed to foster connections between diverse ecosystem players, including investors, government and regulatory bodies, policymakers, large industries, and entrepreneurs.
The second core value emphasized for visitors is ‘Experience.’ Jabaripour clarified that the aim is not merely to showcase new individuals or products, as many commercial or even purely technological exhibitions already do. Instead, the goal is to deliver a tangible technological experience, allowing different audiences to engage closely with emerging technologies.
Visitors should gain the experience of direct interaction with investors, policymakers, and other key ecosystem figures. The exhibition intends to provide this meaningful and perceptible experience directly to the attendees.
Another central value for visitors is ‘Access’—access to the network of technology stakeholders, job opportunities, and collaboration prospects. Individuals across various levels, from students and graduates to investors, can leverage the event to tap into these networks and collaborative chances.
The fourth proposed value is ‘Learning,’ which will be achieved through specialized panels, diverse experience-sharing events, and the participation of prominent speakers from different sectors who will present their insights and expertise.
Jabaripour also detailed the value propositions specifically for exhibitors and participants. For these groups, the primary offering is ‘Financing and Investment.’ The event aims to create the capacity for technology companies, especially nascent ones, to secure funding through interaction with angel investors, various investment groups, and related networks.
The second value for exhibitors concerns ‘Branding and Organizational Credibility.’ Research indicated that many entities cite elevating organizational reputation as a key reason for attending, viewing participation in this high-profile event as essential for any innovative technology firm.
The subsequent core value is ‘Marketing and Market Development.’ Provisions have been made for startups and tech companies with new products to test the market and launch their offerings. This is particularly highlighted in the ‘Pioneers’ section, which offers a suitable venue for technology firms ready to enter the market with recently developed products.
With the presence of officials and relevant figures, the platform facilitates effective product unveiling, marketing, and promotion, securing valuable marketing opportunities for participating companies.
Furthermore, significant media exposure opportunities are integrated into the exhibition. Extensive media coverage will assist organizations and individuals with important messages in conveying their narratives to the broader technology and innovation ecosystem.
Addressing structural changes, Jabaripour confirmed that the values identified through research are not merely slogans but are actively integrated into the redesigned architecture of the event sections. The focus is on orderly and purposeful positioning of companies and investors, eliminating the past random placements. Industries, media outlets, and investors will occupy clearly designated zones.
The advantage of this design is transparency: visitors will know exactly which zone to visit for specific needs, and companies/investors will be strategically positioned before their target audience. This arrangement guarantees targeted and effective interactions, preventing the waste of time and energy.
Jabaripour concluded by stressing that the technology event is not limited to its few days on the calendar; it initiates months prior and continues for months afterward, creating a continuous process of interaction among the country’s technology and innovation actors. This approach, supported by the active participation of all stakeholders, is expected to yield tangible and impactful results.
